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Keith Urban reveals new album, 2018 national tour in surprise Nashville show – USA TODAY

Keith Urban reveals new album, 2018 national tour in surprise Nashville show
“It's very much like an air traffic controller — many, many, many planes in the air and trying to land all of them safely and properly and on the right runways.” Urban shared a few new songs from GRAFFITI U Wednesday night and utilized fans when
Keith Urban Details New Album 'Graffiti U,' Announces 2018 World Tour DatesBillboard
Keith Urban reveals new album, 2018 national tour in surprise Nashville showThe Tennessean

all 23 news articles »

air graffiti – Google News

Show Your Family History and Genealogy Records using Interactive Family Tree Charts

Whether you want to generate genealogy pedigree charts to represent family relationships in tree structure, or need a starter family tree chart for your genealogy research paper, an interactive family tree diagram can help you to present the information and relationships a lot more easily and more clearly.

Over the past few years, computer generated family tree charts providing a visual boost to the presentation, and have evolved significantly from the traditional hand-drawn counterparts.

If you want a professional looking family chart without having to deal with designing, try one of the many interactive family tree chart software which can be easily found on the Internet.

With family tree chart templates you can type in the blanks from your computer such as the name of each family member. Using interactive imaging software, you can then add interactive functions to the family tree chart, with features such as mouse over tool tips showing images and associated information.

After completing the family charts, you can save the charts for future use or share the charts with your family and friends by printing them out, uploading them on the World Wide Web, or outputting them to CD-ROM.

Interactive family tree charts come in different design styles. While some come in the traditional tree format showing generations of ancestors, some others may be in unusual forms such as the bow-tie or circular styles.

Depending on your needs, you can choose blank family tree styles to create three or five generation genealogy tree charts. You may use a pedigree tree to organize information about your family members, keep track of their birthdays, dates of marriage and death etc. You may even create multiple interactive maps and charts that expand on your family records and number the charts for easy access.

Interactive family tree charts provide a hassle free way to locate missing children and relatives within your family line. You can enrich the family tree further by adding a link to geographical maps, which show where your ancestors came from. Most interactive tree chart software also support UNICODE to help you to create multilingual family tree charts.

Some customizable family tree templates are especially designed for young children, the family tree genealogy charts help children learn about their ancestor’s information and visualize where they came from. You can let the children name the chart using ‘father, mother, grandma, etc’ and decorate the ancestry diagram with color regions, icons or place-marks, which can be an extremely helpful for children education.

Ko Fai Godfrey, website software and developer since 1996. Developed software including a website calendar , flash menu builder, website builder, interactive map builder and video player.

Arab artists show Amman’s true colors – Al-Monitor

Arab artists show Amman's true colors
AMMAN, Jordan — One of Amman's oldest staircases, al-Kalha stairs, was an uninspiring concrete block in the heart of the city until a group of artists led by engineering student and graffiti artist Abdul Rahman Amjad made it into a piece of art. The

and more »

air graffiti – Google News

Arab artists show Amman’s true colors – Al-Monitor

Arab artists show Amman's true colors
AMMAN, Jordan — One of Amman's oldest staircases, al-Kalha stairs, was an uninspiring concrete block in the heart of the city until a group of artists led by engineering student and graffiti artist Abdul Rahman Amjad made it into a piece of art. The

air graffiti – Google News

Arab artists show Amman’s true colors – Al-Monitor

Arab artists show Amman's true colors
AMMAN, Jordan — One of Amman's oldest staircases, al-Kalha stairs, was an uninspiring concrete block in the heart of the city until a group of artists led by engineering student and graffiti artist Abdul Rahman Amjad made it into a piece of art. The

air graffiti – Google News

Creative Ways To Follow Up With Leads From Your Trade Show Booths

Virtually every company that takes the time to exhibit trade show booths or table top displays will take the time to call and follow up with any leads that emerge from the event. Calling is a great first step because it allows you to reconnect with people who were interested in your products at that time, and remind them of the facts that were highlighted in your tradeshow booths. Calling is a good start, but it has significant drawbacks: you can’t show images over the phone, your conversation won’t be recorded for later reference should the prospect desire it, and most importantly of all, everyone else will be calling too. You should still give prospects a call, but your business may find it more profitable to use one of these other techniques as well.

Idea #1: Send A Thank-You Note

The thank-you note is an iconic symbol of politeness, a gesture almost from another age. That is one of its principal advantages when used as a follow up to tradeshow booths: it is relatively unexpected. One of the best ways to attract attention from prospects is by sending them a handwritten, old-fashioned thank-you card to their snail mail address. Email is generally preferable for most forms of follow up after table top displays, but it’s hard to beat the uniqueness of a great card.

Idea #2: An Appreciation Gift

Like a card, this gift would be sent after the table top displays have been taken down. The idea behind a gift is to give something that will be useful for the prospect and will remind him or her about your company. Examples include paperweights, tote bags, and other utility items; try to avoid inexpensive, small tokens like pens, which are more appropriately given at the actual trade show booths. Gifts sent after the exhibition should be more substantial, recognizing that these people deserve more service than those who had no interest in your company.

Sending out gifts in this manner also helps increase the return on your investment in the gifts. This way, you only distribute them to qualified leads, so you’re much more likely to get something back for your investment. Gifts are a great way to draw attention to your tradeshow booths, but unless you draw a distinction between qualified leads and people who just want something free, you’re unlikely to get the best results.

Whatever You Do, Don’t Wait!

The biggest mistake any company can make is waiting more than a week after the tradeshow booths are taken down to follow up with leads. You should be starting to compile and sort your different leads even before the exhibition ends, so you’re ready to start following up immediately after. You should wait a day or two to let the visitors get settled into their offices again, but after that is the time to start making calls, sending gifts, or sending thank-you cards. Whatever you do, don’t let your company be off the minds of your prospects for more than a week, or you’re likely to be forgotten.

Prompt follow ups are the best way to ensure success from your trade show booths. No matter how you choose to reconnect with prospects, unless you do it swiftly, you are likely to lose the lead. With swift action and smart thinking, your company can be ahead of the game when it comes to turning leads into sales.

Chris Harmen is an author for the leading producer of Houston tradeshow booths, Skyline. As a top local company, Skyline has produced table top displays in Houston for virtually all major industries.

Using Trade Show Booths At Your Local Outdoor Fair

A county fair provides an excellent means of reaching your local clients in a fun, family atmosphere. County fairs are meant to be a celebration of the community, and adding your business presence to that kind of event is almost always a benefit. It is rewarding, but it’s a very atypical environment with substantially different concerns from your usual convention.

Are Fair Trade Show Stands Right For You?

There are many things to consider before you make the decision to take out space at the county fair. First, how deep are your community roots? If you’re homegrown and very much a local business, then you should absolutely have a presence there. People will expect you to be involved. They will likely expect to buy your wares, so have things on hand. If you’re a local restaurant, consider even taking a space as a food vendor and increasing your local following.

National companies with a regional division should think twice before taking space at their local event. These kinds of gatherings lend themselves to making a personal connection with potential new clients, not mass marketing like typical trade show displays. It doesn’t make sense for a local branch of a national store to showcase. It can, however, be beneficial for a local insurance agent to have a presence, because he or she can use the chance to make a direct impression on potential new clients.

Designing Your Trade Show Booths

The first concern with these kinds of trade show stands is to make them comfortable for your staff. That means keeping them shielded from the sun and installing at least one fan to keep the heat from being oppressive. When you’re showcasing outdoors, you’re generally showcasing in the summer, so the elements must be accounted for.

Once your staff is taken care of, focus on the actual trade show displays. The outdoor graphics should respect the fun atmosphere of the fair, catering to people who are expecting an entertaining time, not a sales pitch. If possible, you should include a fun or interesting element to entertain the children of visitors. One great option is sand jars, allowing children to fill jars with colored sand to make a pattern. It’s inexpensive, it’s a lot of fun, and parents love to see their kids happy. As an alternative, you could give a demonstration of your services. If you own a spa or salon, give mini hand massages. If you’re an ice cream shop, your trade show booths could give away free samples.

Making The Most Of A Unique Atmosphere

Throughout your design process, don’t forget that you’re going to be in a very different atmosphere from the usual. You won’t be able to use high pressure sales tactics. You won’t be competing for attention with a bunch of trade show stands from your same industry. Ensure that your sales team understands that the day is about making connections and having fun, not simply making a sale. If you have people showing up for work at your trade show booths in suits and ties in the middle of summer, they’ll just look out of place. Ensure that your sales force fits the atmosphere, yet never stops looking professional. By maintaining the fun environment and interacting with your local clients, your business can turn a day at the fair into a great opportunity for profit.

Chris Harmen writes for Skyline, the leading designer of Houston trade show stands for outdoor use. Skyline creates custom Houston trade show booths and modular units that provide a great presence for any company.

Creating A Great Trade Show Booth On A Tight Budget

Dealing with restrictions like budget and space is one of the hardest things to do when designing a trade show display. Your ideal unit may be large and customized, but could be far outside your current price range. You might not be able to afford your dream display, but you can create something unique and effective, all while spending a fraction of the money. The trick is to stop thinking of large custom units as the only option for a high-impact trade show exhibit. There are many other ways to establish yourself at a convention which don’t require you spending thousands of dollars.

Use Portable Displays For A Strong Impact

The effectiveness of a trade show booth does not depend solely on its size or how imposing it appears to be from across the convention hall. The key to drawing a large crowd is to attract their attention so that they want to know more. There are many ways to accomplish this, and they don’t all require a large unit. When you are on a budget, instead of going for size, go for design innovation.

A portable trade show display has a lot of room for unique content and interesting designs. Even if you’ve chosen a comparably small style, you can still attract attention if you use that space wisely. First, pick complementary colors like red and white with plenty of contrast and high saturation. Second, avoid overcrowding the space. You want the few words and images you do use to be easily noticed. Third, ensure that some part of your unit is visible above the head of the crowd. This can be tough with a tabletop unit, as it’s usually shoulder level or lower. No matter the difficulty, getting an overhead sign is always worth it because it will show people what you are offering from far away, enticing them to visit your booth.

Banner Stands – An Inexpensive Trade Show Booth Alternative

When you are trying to fill a large space, but don’t want to spend the money on a full-sized trade show exhibit, banner stands are a great choice. These stands offer a very unique aesthetic, and can be combined in a number of different ways to yield different display styles. When properly placed, banner stands can seem just as large as any trade show booth.

Proper placement is a matter of creating a ‘wall’ of different banner stands. Many companies will use three, positioned next to each other with a small gap between them. These three banner stands will have one graphic split between them, giving a very modern and visually dynamic presentation. This wall of banner stands would make up the back portion of the trade show exhibit, leaving additional room for tables or other elements in front of it. One of the classic weaknesses of this kind of design was relatively little room for literature or other elements, but new design concepts offer built-in platforms on the banner stands that address these issue well.

Whether you choose a single portable unit, or decide to combine banner stands, you’ll see a substantial savings over the purchase of a larger stand. If you follow these tips, you will be able to create a small unit that will have a big impact, drawing lots of attention at crowded conventions.

Chris Harmen is an author for Skyline, designers of the ultimate trade show display in Dallas. Every Skyline trade show booth in Dallas is created from the best materials, custom fitted to your budget and design needs.

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How To Incorporate Social Media Into Your Trade Show Booths

Social media and web marketing are two of the most powerful tools of company promotion to evolve in recent years. Though powerful, they have significant drawbacks when used alone. For best results, many companies are combining these new media methods with trade show booths and other more predictable marketing strategies. Your company can benefit from incorporating web marketing into your trade show booths too: it’s not difficult to do and it’s very inexpensive.

Why Social Media?

Most marketers agree that having a social media presence is becoming vital for all companies, regardless of whether they also have a strong convention presence. But for those that exhibit often, it’s even more important. Social media marketing provides another way for your visitors to contact you after the event is over. When done properly, it becomes a channel through which you can stay in touch long after you’ve dismantled your trade show booths. In addition, it provides a more constant form of contact than any previous marketing method. Your audience receives as many updates as you care to send, making it easier for them to absorb the information than if you sent it as one large email newsletter. Social marketing makes client-company interaction more like a conversation, and when you’ve started that relationship with a conversation at your exhibit, that kind of interaction is very valuable.

Incorporating The Computer World Into Your Banner Stand

The first step to using social media in your trade show booths is to integrate technology into your display. There are many ways to do this, but perhaps the simplest is to use a monitor to display a pre-made video. That video can demo your product, but it will also impart the vital information that lets your visitors connect with you online. Most people can access Facebook and Twitter remotely, so you’ll know instantly that they’ve subscribed to receive your updates. This instant response is almost like an instant follow-up; they haven’t quite bought, but you know you’ll be able to reach them again whenever you like.

Using The Web To Promote Before, During, And After

Web marketing is only useful if it stays active. In order to get the biggest impact out of integrated trade show booths, you need to start promoting yourself before you unpack a single banner stand. Develop a website, or strengthen the one you already have. Start reaching out to online interest groups that might enjoy your product. Create your company as a respected web figure, and then let people know you’ll be attending an upcoming convention and that they’re welcome to come out and visit your banner stand display. This method of advertising is very cheap, and tends to get great results when done well.

Although marketing beforehand is an excellent idea, it’s not mandatory. The only requirement for social media success is that you continue to use the medium between banner stand displays. You can’t stop simply because there’s no convention going on; visitors will stop remembering you, and they’ll soon stop paying attention. Social media is like a conversation. You have to keep it going, or it will become awkward and the conversation group will drift apart.

You Don’t Have To Be High-Tech

Social media marketing works with any level of technical integration. It works with any budget, from a single banner stand to a large custom display. It’s low risk and low cost. At very least, think about trying it at your next event. Follow these tricks for incorporating it, and you’ll be surprised at the payoffs it provides.

Chris Harmen writes for Siegel Display Products, a leader in display innovation. Siegel trade show booths shine alone or when used with a banner stand.

Packaging And Shipping Tips For Trade Show Booths Of All Sizes

Trade show displays are meant to be used. They are meant to be taken around the country and set up at as many conventions as your company wants to attend, spreading your company’s message to hundreds each time. Yet the process of shipping even the most portable exhibits raises hazards that can be difficult to overcome. As the most impressive trade show booths also tend to be the most fragile, strong protective shipping becomes ever more important. Luckily, it isn’t hard to securely ship a stand across the country; it merely requires a bit of forethought and some careful packaging to virtually assure a safe arrival.

Tip 1: Ensure That The Packaging Fits The Trade Show Displays

One of the most common problems that people experience when trying to pack and ship portable exhibits is improperly fitted packing materials. The most frequent source of problems is trying to fit trade show booths into different packaging from that which is specifically intended for them. Many companies will custom make a packaging system designed to fit one particular structure. This kind of custom-made fitting is generally carved from Styrofoam, or molded from plastic and cushioned. If you’ve got a highly delicate stand, choosing a custom-made option is probably the best answer. Some companies also provide protective cases of this nature for their pre-made modular units. No matter how you come across one of these, never try to use it with any other type of trade show displays. It is custom fitted to one stand, and using it with anything other than that one will damage both the stand and possibly the case.

Tip 2: Protect Your Portable Exhibits Completely

Many first-time shippers are surprised to learn that bubble wrap is not enough for total protection during shipping and travel. Experienced shippers know that when trade show booths are shipped, they have five main dimensions of protection that are required. First, and most obviously, the unit needs to be protected from blows that might crush or chip edges and bend support poles. These kinds of blows are typically prevented with the use of reinforced corner pieces, which can be fit over most pre-existing corners. Next, one must consider the crush hazard. The severity of this hazard will change depending on the type of portable exhibits being shipped. If it’s a pop up unit, the hazard is more intense. For a simple fold-out cardboard stand, it’s not much of a problem.

The best way to prevent crushing is through the use of bubble wrap, packing material, and strong reinforcement. The advantage of this packing style is that it also protects against the third and fourth hazards: a strong impact to the top or bottom, and a strong impact from either side. With reinforcement and liberal use of packing peanuts, even the most delicate structure can be insulated from possible problems. The final layer of protection is the most simple, yet most easily forgotten: the unit must be protected from the protective materials. Bubble wrap and the like can actually mar the surface of some units, causing costly repairs. Whenever you ship trade show displays, ensure that the actual surface of your trade show booths is covered in simple brown paper. This paper won’t damage the surface, and will prevent any rubbing or other marring from becoming a problem.

Tip 3: Never Cut Back On Packaging For Trade Show Booths

If you follow these tips, you’ll end up with secure packaging on your portable exhibits. However, depending on your unit, that packaging might not come cheaply. If your company is tempted to cut the packaging budget next time you ship, consider this: what’s that packaging cost compared to the price of a costly repair? Instead of holding back, use the right amount of packaging, keep your prized trade show booths safe, and you’ll be re-using them for years to come.

Chris Harmen writes for Skyline, the leader in Detroit trade show displays. Companies enjoy the wide variety of Detroit portable exhibits that Skyline offers, and the easy customization options that make every product unique.

Pros And Cons Of Renting Trade Show Booths

Renting trade show booths offers a number of advantages, particularly if your company doesn’t attend conventions with much frequency. Although it can be a great choice for some companies, the process is not without its drawbacks. To make an informed decision about whether your company wants to rent or buy, you need to have a thorough understanding of what it means to rent displays and how it compares to owning them.

The Display Rental Process

When you rent a pop up display, it’s like renting a movie. You tell the company what you want, they get it for you, and you have to return it within a certain period of time. You don’t own the actual unit that you get, and you’ve got no right to own it unless the company specifically offers to sell it to you.

The obvious difference between a movie rental and renting trade show booths is the level of customization required. A pop up display would be useless if it was just a stock unit, available for rent with no custom options at all. Part of the contract would determine what types of customized graphics and other modifications are to be made to the initial pop up display, which will impact the price. Some businesses may include that in the initial price and give you just one flat rate. Others may vary the fees depending upon what customizations you require.

Advantages Of Renting Trade Show Booths

One big advantage that comes from renting is that you avoid shipping charges, because you work with a local company from the city that hosts the convention. Thanks to the internet, you shouldn’t have to see your unit before the day of the convention in order to feel confident that it is well designed. You can collaborate with the producer remotely and then take possession of the unit on the morning of the exhibition (or the night before). The savings in shipping charges alone can be a major cost factor if you’ve chosen a large exhibit.

In addition, you save because you don’t have to lay out the capital to buy displays on your own. A large unit can be quite expensive, which is a big problem for a new company. Even if you get a good deal, it may still be troublesome to come up with the funds. By borrowing displays at first, you get an exhibition presence without a problematic price tag.

Disadvantages Of Borrowing A Pop Up Display

The main problem is a lack of customizability. The selection of units is typically limited compared with what’s for sale. Some styles may be entirely unavailable because they are simply impractical to change for each client’s use. In addition, if you work with a small business, they may not be able to provide the type of stand you want because they might not have it in stock. No matter what your business, if you exhibit regularly, it’s usually unwise to choose a rental stand more than a few times. If you’ve rented more than that, you are probably better off buying.

Which To Choose?

Picking a borrowed unit or a purchased one isn’t an easy decision. Ultimately, either choice will be a good one for your business, as just attending the convention is likely to help drive up sales. If you’re not sure which to pick, favor borrowing for now. If you find conventions to be successful, you can always buy later on. If not, you tried it, and you haven’t invested too much money. Just be sure that you don’t end up sinking money into borrowed trade show booths when you’ve had enough success to be purchasing real displays.

Chris Harmen writes for Skyline, the leading producer and designer of trade show booths in New Jersey. Skyline has a full line of New Jersey displays to rent, and will happily work with clients to make a rental display as unique as possible.

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Top 5 Trade Show Booth Giveaway Mistakes To Learn From

When it comes to creating great trade show displays, it’s easy to make mistakes. There is so much to learn, and on top of that, you need to keep your finger on the pulse of the market or risk becoming irrelevant. With so much to remember, it’s easy to let some of the basics fall through the cracks. Whether you’re new to the field or a career designer trying to brush up for a new year, these five common mistakes made when selecting giveaways for your trade show exhibit will help remind you of what’s important when your company runs a promotion.

Mistake #1: Confusing Low Cost With Great Value

Just because an item has a very low cost doesn’t mean it’s a good value. If you’ve visited conventions before, you’ve almost certainly run across that one trade show exhibit that gives away pens that won’t work. They might hurt your hand, they might break, they might leak, or they might just never write at all, but they’re not good quality. In all likelihood, the person who decided to buy them thought the company was getting a great deal, but did that item strengthen the company’s brand? Remember that every item you give away will reflect back on your company. Only pick things that you know are going to leave a positive impression of your trade show booth.

Mistake #2: Failing To Quickly Sort Qualified Leads From The Merely Curious

Giving away anything is a great way to draw traffic to your trade show displays. The problem is, if you can’t sort through that traffic once you’ve got it, you’re going to end up giving away products and time to leads that won’t pan out. People are naturally attracted to anything that’s free; if you just give out free stuff left and right, you’re not going to see good results. Instead, train your trade show booth staff to quickly and effectively learn to qualify leads. They should be able to tell virtually at a glance whether someone is likely to buy or is just visiting trade show displays for free merchandise.

Mistake #3: Giving Something For Absolutely Nothing

Don’t make your visitors pay money for your giveaways, but make them give you something in return: their contact information. When they take something from you, whether it’s a pen or a coffee mug, you want to make sure that you can contact them about it later. Get their business card, or have them fill out a contact sheet, right there at the trade show exhibit. If you let them walk away without getting their details, you won’t be able to follow up and drive the sale home.

Mistake #4: Forgetting To Distinguish Your Loyal Customers

Whenever an existing customer visits your trade show booth, you should have something special to give them that shows how much you appreciate their business. Whatever you give them should always be nicer than what you’re giving away to new prospects. You want them to understand how much you appreciate their business. Never forget that while new leads will propel your business, your old and loyal clients are your foundation.

Mistake #5: Losing Track Of Your Goal

The most important thing to remember when you pick out and give away any kind of gift at a trade show exhibit is what the gift is meant to do. It’s something that keeps your company name in front of the eyes of visitors, reminding them of who you are and what you offer. That goal should dictate what kind of thing you choose to give, and what quality you choose as well. Forget that, and you could see greatly diminished profits no matter how well you avoid these other four mistakes.

Chris Harmen is an author for Skyline, the leading provider of trade show displays to Caribbean companies. Skyline can create a great trade show booth for Caribbean conventions or stateside, depending on what your company needs.

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How To Create A Great Trade Show Booth No Matter The Dimensions

You’ve signed up for a standard 10-foot area at the next industry convention in town, and now you’re looking at what type of trade show booth you want to purchase. Narrowing down the style is intimidating enough, but have you thought about size? The size of portable trade show displays is absolutely crucial, because it has such a big impact on how your company is perceived. The actual size is important, but the perception of its dimension is crucial. If the unit feels overbearing and overwhelming, it might scare away visitors. Think ahead, plan your space out ahead of time, and you’ll have success no matter what sized tradeshow exhibits you pick.

Small Tradeshow Exhibits

It is very hard to make a table top unit overwhelming. If you’re looking at pop up portable trade show displays or panel units that are made specifically to go on top of a table, you probably won’t find that you’ve made it too big. The only limitation on size here is logistical: you can’t use a stand larger than the table can hold. If you will be exhibiting at a space on a table provided by the convention, you’ll need to determine how much room you have on that table down to the inch. Ensure that you have enough room for your main stand, and leave extra space that might be necessary for supports. There is nothing worse than having a unit you can’t use because of bad measuring.

Medium Portable Trade Show Displays

This size bracket is the most susceptible to improper sizing. The reason for it is simple: companies will often misjudge the impact of tradeshow exhibits this size simply because they don’t fit neatly into any other category. They’re not quite large enough to fit in with the very large portable trade show displays, but they’re not small enough to fit in with the table top units. Instead, their size must be determined by their style and by the company’s needs.

Any style which features a projection outward from the back wall will tend to be more intimidating at a larger size. Many companies choose a trade show booth comprised of one single back wall, either formed from multiple consecutive banner stands or perhaps by panels. Whatever the method, the look is very much the same. The benefit is that you can use the full amount of space that you’re given. With just a back wall, it’s virtually impossible for portable trade show displays to become overwhelming.

If you are using any other design, you should be careful. Tradeshow exhibits can be hard to judge before you see them in person. If possible, lay out the entire trade show booth on a scale model. Try moving a number of scale people around, and see how it compares. When in doubt, make the unit smaller.

The Large Custom Trade Show Booth

When choosing this type of unit, you’re unlikely to be deciding alone. The company should steer you toward an open design, one that allows a lot of walking room. The most successful large units have an airy, open feel that encourages visitors to move through them. Walls should be high-impact when they appear, and may include transparent elements.

Before you finalize the set up of your tradeshow exhibits, do a final walkthrough. You want to see everything for yourself, ensuring that all sizing is appropriate. No matter what size you’ve ultimately chosen, you should get the same feeling from a well-constructed stand: it should feel right for your company. If you’ve accomplished that, you’ve accomplished your goal.  

Chris Harmen is an author for Skyline, offering portable trade show displays of every size. From customized tradeshow exhibits to innovative new designs, Skyline is a recognized leader in convention technologies.

With 15 New Murals In 10 Days, Lynn Wants To Show It’s Moved … – WBUR

With 15 New Murals In 10 Days, Lynn Wants To Show It's Moved …
For 10 days, local and international artists will converge on the gritty North Shore city of Lynn.

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air graffiti – Google News

With 15 New Murals In 10 Days, Lynn Wants To Show It’s Moved Beyond Its Negative Reputation – WBUR

With 15 New Murals In 10 Days, Lynn Wants To Show It's Moved Beyond Its Negative Reputation
This outburst of sanctioned street art stands in stark contrast with the scene in Lynn that artist Eric Temple, who goes by Temp in graffiti circles, remembers from 30 years ago. Temp got his start spraying his "breakdance" nickname around the city. In

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air graffiti – Google News

Hints On Making Your Trade Show Booth Capable

Trade shows provide businesses with a huge opportunity to develop their brand without allocating a ample amount of money. displaying your products in trade shows, fairs, and corporate events allows you to directly approach your customers. Even with limited assets, it is still possible to enjoy the rewards of a small trade show booth. Here are some inside wire on how to make your booth good for promoting your business.

The most essential thing to bear in mind when handing out promotional items for trade shows is your budget. As much as possible, do not expend more than what you can apportion in setting up your trade show booth. Putting in more budget than what you can spend will not be useful and would not succeed. Applying on trade show booths is like scoring a house or property, start with what you can afford and upgrade later when you have the funds already.

When applying tradeshow items as a promotional tool, avoid overcrowding your booth with unnecessary items or details as this will have an imprint on the overall appearance of your display. Converge only on the critical things or details that the customer needs to know. Ensure that the design of the items on your display will be appealing to customers. Be straight to the point when carrying your broadcasting message. You might not catch the mind of potential customers because your text is written in small caps.

When your capital are low that you cannot come up with an lovable display booth, you can compensate by assigning key personnel to man your booth. Just validate that they have been trained and possess the proper skills to stand for your business. When the people you assigned to man the booth have the abilities to fabricate a connection with customers, your advertising campaign can still be effectual even with a small booth.

Disseminate promotional freebies to snag the attention of customers. You can afford custom pens, apparel, candies, or other stuff that might leave an memory on your customers. While you also have the option to distribute flyers or pamphlets, this scheme may not be potent and you could end up wasting your money. Giving customers something that will be handy to them helps produce a first impression.

There are various strategies that you can utilize in order to make your booth display engaging to customers. Being artistic is the key to succeed in using trade show displays as an advertising medium. Follow these hints and you can be sure that customers will come to your booth.

Beth Loggins is a promotional items writer for Tradeshow Promotional Mugs and Tradeshow Booth Apparel. Read more articles by Beth Loggins here.

3 Ways To Incorporate Seating Into Your Trade Show Booth

Having seating in your exhibit can be a great way to encourage traffic. When people see an opportunity to sit and rest their feet, they’re much more likely to visit the attached display. Yet by the same token, you need to design the exhibit so that people will come for the trade show booth, not simply for the ability to sit. These sample setups make it easy to see the pros and cons of many common configurations, helping you decide on one of them for yourself, or create your own custom arrangements.

The Service Bar

This technique was pioneered by Apple in its actual stores. Employees stood behind a ‘bar’ and serviced client equipment while the client sat and waited in comfort. The design has quickly started showing up in trade show booths. The bar is typically at the back of the display, but may also project into the middle area depending on the size required. Visitors are able to sit on barstools near the bar, but can also mill around in remaining free space. With this design, it is virtually guaranteed that everyone who sits down at the bar gets to talk with your staff. However, the overall number of visitors may be limited simply because there must be limited space at the bar.

The Conference Table

Many companies have had great success bringing a small table with rolling chairs into their trade show booth design strategy. Although this might seem counterproductive to the idea of letting as many people see the display as possible, the decreased volume is countered by an increased quality of experience. When people do get to speak with a representative, they’re assured a rich and rewarding conversation. In addition, the trade show booth itself will stand out, as it’s not common to see this design in most convention exhibits. This design also tends to work well in a situation where you’re planning to interview potential applicants at an employment fair.

The Demonstration Station

When you have a small product to display, having a specific demonstration station can be a big advantage. The station should be just big enough to hold the product you want to show off, like a computer if it’s a computer-based piece of software. In some cases, companies choose to add a chair to this display. Adding a chair in this situation is one of the toughest decisions a company can make. If you add the chair, people will test your product longer, which means that you’ll have comparatively fewer people testing. Yet those who do test will understand it much more thoroughly.

Putting Together Your Best Solution

Chairs and tables won’t be the best solution for every company. It depends entirely on what product you’re offering, and how you’re going to communicate the benefits of that product. If people are seated during a product demonstration, be wary of people who might spend too much time there. If you’re going to have many people seated at the same time, be sure that your staff is able to talk with all of them, lest some of them feel unattended. Avoid promoting your seating on banner stands, or you will have people coming purely to sit rather than to enjoy what your company offers. Likewise, ensure that your exhibit continues to promote your product, and is never overly dominated by the chairs. With the right staff and the proper design, you can incorporate chairs into your trade show booth and see a big benefit.

Chris Harmen writes for Skyline, providers of the top trade show booths in Houston. Skyline can design a Houston trade show booth to fit any need, whether that means including full tables and chairs or emphasizing standing room.

How To Pick The Right Venue For Your Trade Show Booths

It’s natural to focus on creating a great trade show exhibit. After all, that’s what people will see, that’s what gets the biggest reaction from the crowd, and ultimately that’s what will sell your product. Although trade show displays are crucial, they can only be as effective as the venue in which they are presented. To get the biggest impact from your trade show booths, you need to choose every convention you attend with the utmost care.

More Isn’t Always Better

One of the most common mistakes people make when selecting conventions is to spread their resources too thinly. Particularly if you’re just starting to present trade show booths, you don’t want to be presenting at every exhibition that seems remotely related to your field. You want to focus first on exhibitions which are precisely targeted at your audience. Without doubt, you’ll get better results because you’ll find more people looking for exactly what you can offer. In addition, you’ll also be able to identify yourself more strongly with that particular market. If you appear at multiple conventions in your first year, clients may have difficulty remembering where exactly you fit into the market. Define your identity, and then consider whether you want to branch out.

Target Your Trade Show Displays Where They’ll Fit Best

There are a million factors that can impact your showing at a convention, and no matter how skilled you are at picking venues, you’re unlikely to eliminate every one. However, if you plan carefully and research beforehand, you can come up with a rough estimate of what you can expect. One great tactic that few companies employ is to actually call the people who are running the convention. Get information straight from them first, and see if your other sources can corroborate it. They’ll be able to tell you the basics, like whether the exhibition will be open to the public, or only available to a select crowd. They should also be able to provide demographics for attendees in previous years, all of which will be very helpful for your decision making process.

Visit The Convention Yourself Before You Present

There is no better way to determine how your trade show displays will fit in at an exhibition than to attend yourself. However, as most conventions are only held once a year, that can take some planning. You need to know what you’ll be presenting next year, and have a fairly good idea of how you want your company to be defined and perceived. For most new businesses, that’s a tall order a year ahead of time. In practice, this tip is most commonly used by established businesses considering a new venue, or by individuals with a well-defined long-term business plan. It can also be a great way to scope out your competition before starting up a new venue.

All Conventions Are Not The Same

Trade show displays that fit perfectly at the last exhibition may need some tweaking to fit the next one. Although the two conventions may bill themselves as attracting the same audience, each one is distinct from the next in some crucial way. It may be small, but that little difference is the key to a successful presentation wherever you go. With repeated attendance, you’ll learn the unique aspects of each convention, and you’ll be able to prepare your trade show booths and have a strong showing every time.

Chris Harmen writes for Skyline, a leader in Detroit trade show displays. Skyline’s Detroit trade show booths experts have years of experience designing displays for different industries.

Using Trade Show Island Booths To Control Exhibit Traffic Flow

It’s hard to direct the focus of every visitor. No matter how carefully you hone your message and how deliberately you organize photos and text, you can’t control every detail of your visitor’s experience. It is difficult to guide them through a coherent presentation with images alone, and vital information can fall through the cracks.

Instead of relying upon your basic display to direct your visitors, you can consider using trade show island booths for a more dramatic and effective directing force. These trade show display rental units are commonly considered when more exhibit space is needed, but few companies recognize and utilize them as crowd control.

Understanding Trade Show Island Booths

Trade show island booths are simple structures which are freestanding and made to be approached from all sides. They can be small, like a podium unit, or larger table-style exhibits. They come in many different sizes and shapes, and usually feature rounded corners to ensure that no visitors accidentally hurt themselves by bumping into a corner.

Virtually every other detail about this type of unit will vary depending on your needs. The first concern is space. If you are in particularly tight quarters, a circular unit with a small diameter is recommended. However, larger areas can tolerate larger portable trade show displays inside of them, and you may want to adjust accordingly. Alternatively, you could simply use more small trade show display rental units if you’re not keen on one large space. Your optimal choice will be determined by the product you’re displaying and the atmosphere and crowd you expect at the actual convention.

Layout Questions To Consider

The fundamental purpose of every exhibit is to promote the good or service that your company offers. Although the goal is simple, achieving it isn’t always so straightforward. The first thing to decide is the actual placement of booth ‘walls’. These walls carry the bulk of your message through graphics and text. Once that design is finalized, you can figure out the basics of traffic flow within the booth.

To start organizing traffic, you should first determine where you want the focus to be. Is there one particular section of your portable trade show displays which deserves more attention? If you have a demonstration area, for example, you may want to encourage visitors to congregate around there. Once you determine your focus, you can create a design that will naturally drive traffic toward it.

Guide Your Visitors Without Making Them Feel Stifled

Successful trade show island booths act as a barrier to traffic, creating a divider effect and forcing people to walk around them. Because they can part the sea of visitors, they’re a great way to direct people. The most difficult aspect of using this exhibit style is creating the right balance between guidance and restriction. You don’t want people feeling constrained and forced along a certain path. To guide without forcing, use trade show display rental booths to outline a suggested path. Leave plenty of room for people to walk your chosen path, and make sure that there is great content to keep them attentive along the way. With proper planning and strong content, people won’t even know that they’re following the path you laid out – they’ll just be impressed by your excellent and organized presentation.  

Chris Harmen writes for Skyline, the leading trade show display rental and design company in North America. From small portable trade show displays to highly customized booths, Skyline has your company covered.

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Trade Show Booths: Planning Ahead For Your Next Event

If you have exhibited before then you know that every display presents its own unique challenges. As a result, planning ahead for an event is very difficult for trade show booths. Once the exhibition starts making adjustments things become much more difficult. Some stand locations may be near large windows inhibiting the display of presentations or video clips. Others may put the stand near one of the most distracting exhibits drawing attention away from your booth. Having a backup plan gives an exhibitor a foundation to work from for any event.

Highlight The Essentials

When planning ahead for a booth for trade shows, identify the essentials that are needed for success. Each company has a brand to develop and sell while at trade show booths. Regardless of the circumstances that brand must be on display. Understanding the essential requirements of each exhibit will give an exhibitor the information needed to adjust to the circumstances. Here are three questions to ask to help you identify the essentials of the plan.

a. What is the marketing focus of the event?

b. Will the exhibit engage the attendees without this component of the display?

c. Is there any other way this same message can be developed with the attendees?

Have A Backup Plan For Video

At trade show booths, do not depend on one medium of communication to put across the marketing message of your company. This is especially true with video. Many environmental factors affect the use of video, including natural light. If your stand is located near large windows, the video will not stand out to attendees and therefore loses it effectiveness. If the display is dependent on video, this could ruin the success of an exhibit. Scout the location that you will be exhibiting and learn about the difficulties that you may face during the event to be prepared before arriving.

Always Prepared

If flying into a city or shipping the materials and booth for trade shows to the location ahead of time then have a backup plan. On occasion, a bag may be lost or a package misrouted which significantly delays the arrival of the needed materials for an event. A smart idea is to keep some marketing materials with in your briefcase or laptop bag on the flight. If the full supply does not arrive on time for the exhibit, you can respond to the immediate need, have additional material sent overnight and still have success at an event. Preparedness will ensure that can respond effectively to emergency situations at an event should they arise.

A trade show booths professional can help with ensuring the booth is taken care of at an event. In addition, their experience with the various event locations provides their clients with valuable insight into each location. If you are attempting to handle an exhibition on your own, taking a few extra steps during the planning stages will help you to be ready if something goes wrong during the exhibit.

Tradetec Skyline is the leading provider of trade show booths. Their vast experience with a booth for trade shows for any industry provides the best possible solutions for their clients.

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Tips for Getting the Most out of Your Trade Show or Convention Booth

Sometimes, vendors are unable to select their own spots at an expo or convention. Often times this process is randomly assigned. But, if you can choose where to set up your exhibitor’s booth, here are a few tips to consider.

The first is to do your research. It is best to scout the location of the convention before actually signing up for a booth. Learn the layout and watch the traffic patterns of the people. Over time, you may learn to see which areas offer the heaviest foot traffic.

Also, talk to the people running the event for information. Find out how large your exhibitor space will be, how many vendors there are, how many people will be attending, and any other rules you may need to know. While scouting the expo location, you should chat with other vendors and get a feel for how well they think they are performing in their given location.

To make sure you get a space at the trade show convention, be very careful about following the directions in the application. Read it closely and then reread it. Your expo booth may be rejected if you don’t send in all of the items or information that is asked for. Make a list of things you need, and then check off the items as you get them.

Another thing to keep in mind is preparing for the trade show expo. Get there early and design your tables so that they can hold as much inventory as possible. Tablecloths are a great way to add color and distinction to your table, and they should reach to the floor for a better appearance. Also, with the tablecloths, you can store items under the tables without anyone noticing. If the expo is outdoors, you might want to consider adding a canopy to your table or booth. Canopies are also something that people can see from a distance. You can also put signs up around your booth, highlighting items you want people to notice.

Many a trade show exhibitor has discovered that setting prices for their wares or services above the amount they really want to receive is a good sales tool. This allows you to bargain a bit with visitors to your booth. People often react better if they feel they got a good deal on an item.

Lastly, make sure to have a safe place for your cash. If you can, take a helper with you. This way, one person can collect the cash or information, while the other talks to customers and keeps an eye on the merchandise.

David Judge is the owner of Exhibitor Insure Now, a company providing trade show insurance quotes. David’s experience in the exhibitor’s industry combined with his ability to provide fast, inexpensive exhibitors liability insurance makes him a top resource in the market.

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Trade Show Booths: Planning Ahead For Your Next Event

If you have exhibited before then you know that every display presents its own unique challenges. This makes planning ahead very difficult for trade show booths. Once the exhibition starts making adjustments it becomes more difficult. Some stand locations may be near large windows. Others may put the stand near one of the most distracting exhibits. Having a plan gives an exhibitor a foundation to work from, for any event.

Highlight The Essentials

When planning ahead for a booth for trade shows, identify the essentials. Each company has a brand to develop and sell. Regardless of the circumstances that brand must be on display. Understanding the essentials of each exhibit will give an exhibitor the information needed to adjust to the circumstances. Here are three questions to ask to help you identify the essentials of the plan.

a. What is the marketing focus of the event?

b. Will the exhibit engage the attendees without this?

c. Is there any other way this same message can be developed with the attendees?

Have A Backup Plan For Video

At trade show booths, do not depend on one medium of communication for a booth. This is especially true with video. Many environmental factors affect the use of video, including natural light. If your stand is located near large windows, the video will not stand out to attendees. If the display is dependent on video, this could ruin the success of an exhibit. Scout the location and learn about the difficulties that you may face during the event to be prepared.

Always Prepared

If flying into a city or shipping the materials and booth for trade shows to the location ahead of time then have a backup plan. On occasion, a bag may be lost or a package misrouted which significantly delays the arrival of the needed materials. A smart idea is to keep some marketing materials with in your briefcase or laptop bag. If the full supply does not arrive on time for the exhibit, you can respond to the situation quickly and still have success at an event.

A trade show booths professional can help with ensuring the booth is taken care of for a booth. In addition their experience with event location will provide valuable insight into each location. Taking a few extra steps during the planning stages will help you to be ready if something goes wrong during the exhibit.

Tradetec Skyline is the leading provider of trade show booths. Their vast experience with a booth for trade shows for any industry provides the best possible solutions for their clients.

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How to Create an Appealing Trade Show Booth Design

Many companies opt for trade show booth rentals with the intention of bagging large orders at the show. The truth is you will face a lot of intense competition out there in the show. Other firms showcasing their products at these trade shows typically belong to the same industry and are essentially vying for the attention of the same customer base.

So what can you do to stand out from the crowd? The most effective approach would be to grab the attention of the buyer with attractive visual content. Newcomers setting up and designing trade show booths often make the mistake of using a display with too many words and too little graphic content. Your display must make the consumer want to stop and learn more about your product. This means that the display must be both colorful and eye catching, or else the potential buyer will just walk past your booth.

Trade show booth design – Budgeting and costs

With something as important as trade show booth rentals, it is important to establish a budget before investing. A new booth measuring even 10’x10’ can cost a lot. If you have a limited budget, you have the option of approaching local booth designers. They usually offer used or returned booths that you can buy from them at discounted rates.

Panel booth systems are another low-cost alternative. They are flexible and reusable, allowing you to change the visual displays for future trade shows. These systems allow you to attach extensions to the original booth, if you need added capacity in the future. Some firms also offer second label generic panel booth systems, which are cheaper than similar first line products. If you opt for a panel booth system, this would result in lower shipment charges to the trade show location as these are much lighter and more portable.

Overall design and display graphics

There is an important exercise that you must do before making your final choices on the overall design and before you approach the booth dealer to place your order. Take some time out to make a sketch of what you would like your booth to look like. Plan for the placement of your products and any furniture like cabinets, countertops, and chairs. Does the booth look welcoming and open? Can it be easily reached? Are the advantages of your product clearly detailed and plainly visible?

When your goal is to make a lasting, positive impact on the buyer, care must be taken in finalizing the graphic display your booth will carry. If you have existing advertisements carried in the media, you have the option of blowing these up to the required dimensions for use in your booth. In case your firm is smaller and does not have this choice, the best approach would be to hire the services of a professional graphic designer. Do not try executing this yourself if you do not have a graphics background.

Make all these plans and place your trade show booth rentals order at least 2-3 months before the trade show. With proper planning, you will be ready for the event and will be able to extract the maximum benefit from it.

Adfab Exhibit Group offers Trade show displays Toronto that get you noticed. Contact Adfab Exhibits for custom displays, fabric displays, trade show booth rental and banner stands Toronto

Create A Striking Presence With Best Displays Trade Show Booth Displays

It takes a lot to get noticed at industry trade shows. When you have a bold presence, chances are, people will stop to see what you have to offer, instead of walking right by. Companies in the know trust Best Displays for trade show booth displays that are designed to get noticed.

Best Displays is the Toronto-area trade show booth display specialist, working side-by-side with major exhibitors at some of the world’s largest trade shows. Toronto is known as a premier trade show destination, so having impressive booth displays is a necessity. Best Displays strives to help it’s customers achieve maximum visibility, with minimal effort and within any size budget. They are known for creating booth displays of all sizes, from 30 to 50 feet, as well as more modest booth displays that suit the needs of smaller companies. Regardless of size, Best Displays will always ensure that no matter what your company’s needs are, you will have the appropriate booth display designed to make the most effective impression on your prospective customers.

Choosing a booth display is as easy as asking the experts at Best Displays. Client input is the cornerstone of the work they do, from designing a custom booth display for year-round use at regular exhibitions, to coming up with a rental booth display solution that will only be used a few times a year. Whether you’re starting from scratch or need to upgrade and refresh a tired looking booth display, you can count on professional, courteous assistance from graphic designers who will update your look to coincide with the latest trends. Best Displays graphic design services are considered some of the best in the industry, enhancing booth displays with striking colours and imaging that is sure to grab everyone’s attention. Their production standards and meticulous quality control will ensure that every booth display is always looking its best; 100% customer satisfaction is their goal for each and every booth display they create.

When you choose to work with Best Displays, you get the luxury of choosing the booth display that works best for you. Their foundation displays allow for streamlined simplicity or elaborate lighting and effects as required. Choose from Truss, Blueprint, Easy Show or other types of booth display bases, and you can literally let your imagination take over. These sturdy booth displays are capable of supporting television and computer displays, giving your display the interactive capabilities that are sure to draw people in. Plus, Best Displays offers shipping, storage and assembly services, so all you need to do is show up, and your display will be ready and waiting.

The best way to see all Best Displays has to offer is to visit their web site. Go to Bestdisplays to see the trade show exhibits they’ve designed for some of the biggest industry names in Canada. Even if you’re not one of the “big boys” Best Displays has the solution to fit every size company and every size budget. They have the custom trade show displays that will work to get you noticed every time.

Best Graphics and Display is a Greater Toronto Area maker of trade show displays, and a supplier of trade show display rentals. For more information, visit

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